How far can you and your team improve, right now? 10% 20% 30% higher?

Killer Strategy #3

Increase the Effectiveness of Sales Leaders: Equip managers to lead others, outside their zones of comfort.

I coach managers (to coach others). Many have already been “trained in coaching”. Yet, they increase their personal productivity measurably (£).

Why?

Because, for most, “training” does not engage the manager sufficiently in the emotional and insightful journey to become a great coach:

I have found that “training” gives process.

Training alone doesn’t:

  • Engage the emotional journey of moving into discomfort with a fresh mindset.
  • Shift the mindset from being an expert (i.e. mentoring) to a non-expert (i.e. a co-explorer)
  • Shift the mindset from being directive (eg “you need to do a,b and c!”) to non-directive.
  • Nurture 7 key traits, common to both coach and a top performer.
  • Get managers to realise that every coachee (at some level) mirrors their own imperfections

All the above are essential skills and learnings to coach well.

A study carried out by Olivero, Bane, & Kopeirnan in 1997 demonstrated an 88% increase in management productivity when coaching and training were interwoven as opposed to a 22.4 % increase when managers were placed on a management training programme.

Top 5 Global IT Company: European Sales Management Team, Public Sector, already “trained” as coaches.

CANDIDATE A:
“When I do follow the coaching process it works and it fails when I don’t”
“First two sessions were particularly useful. I would not have got through that month without the 2 List System. I am more effective in how I use my time and am more prepared for important meetings. SOS helps me synchronise with people. Using 2nd position has helped enormously. Coaching isn’t an individual session; it takes place over a period of time to get to a solution. It’s made me face some demons.”

CANDIDATE B:
“The Coaching Process gets an A* for managing poor performers. “

CANDIDATE C:
“It has helped me to explore new ideas and not get hung up if they don’t work. I took away SOS from the workshop and used it – it’s brilliant. I understand the coaching tools and need to get myself organised to use them on a regular basis next year.”

CANDIDATE D:
“I am more rigorous in the analytical and process quadrants and it’s paid off.”
“I took the material from the workshop and applied it rigorously to coaching (underperformer) X. It’s not there yet but the mountain has moved.”

The managers achieved “Top Team” status aross Europe, in the year following the coaching.

…on to Killer Strategy #4